One of the most important elements in any effective data management program is data governance. Data governance includes the rules, processes, and standards that ensure that data is created and stored in ways that anyone accessing it will have the same experience. Learn how data governance can help you easily find data you can trust.

Among the topics to be discussed:
▪ What is the role of data governance in a data management or MDM program?
▪ What are the needed elements of an effective data governance program?
▪ Who should take ownership of a data governance program, and what does that mean?

Key Speakers

Lenny Liebmann
Contributing Editor SourceMedia
Anne Marie Smith, Ph.D.
VP of Education and Chief Methodologist EWSolutions