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Business Intelligence Doesnt Register
In describing the terms used for analysis of business information, analytics was the most frequently used term by business executives, with reporting coming in at a close second. Business intelligence was selected by just 47 percent of executive respondents.
BI Sticking to Basics
When asked to provide the styles and problems that BI was used for, the majority of respondents still stuck with basic applications. In responses that included multiple selections, traditional reporting and charts/graphs led the way (both 73 percent), followed by scorecards and dashboards (53 percent), and then more sophisticated BI such as predictive analytics (40 percent) and advanced analytics (40 percent).