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14 Mobile Metrics that Matter

  • June 26 2014, 5:00am EDT
Slide 1 of 16
In his latest blog post, Joe McKendrick discussed how the role of mobile technology at companies has opened up both new avenues of interaction with customers and new dimensions to internal operations. The current challenge for businesses, he said, is being able to measure what's working and what’s not with their mobile engagements.