Lately, I've become obsessed with evaluating the linkage between good process design and good experience design. This obsession was initially sparked by the primary research I did earlier this year around reinventing and redesigning business processes for mobile. The mobile imperative is driving a laser focus for companies to create exceptional user experiences for customers, employees, and partners.
But this laser focus on exceptional design does not only extend to the application development world. This drive for exceptional user experience is also radically changing the way companies approach business process design.
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