A number of clients ask me "how many people do you think use BI." It's not an easy question to answer, it will not be an exact science and will have many caveats. But here we go:

1. First, let's assume that we are only talking about what we all consider "traditional BI" apps. Let's exclude home grown apps built using spreadsheets and desktop databases. Let's also exclude operational reporting apps that are embedded in ERP, CRM and other applications.

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