Whenever information technology analysts and technology media editors pull out their crystal ball to see what may be in the future for the role of information in society, in business, and in our personal lives, it is relatively easy to describe the “usual suspects.” As examples these often include more mobile device applications and an electronic wallet (like a highway toll EZPass).

My belief is that a good way to view what the future holds for innovations with information technology is to see it from the position of the individual. People will increasingly want personalization. They will want what they choose to want and not necessarily what someone thinks they want. That is they will want to customize their relationship with information to their personal preferences.

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