According to various dictionary definitions, to monetize something is “to convert an asset into or establish something as money or legal tender.” But Investopedia goes on to suggest, “The term monetize has different meanings depending on the context. It can refer to methods utilized to generate profit, while it also can literally mean the conversion of asset into money.” Conversion is the key.

This introduces a range of possibilities for information, all of which we see in today’s information economy with increasing frequency:

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