Do you think you are ready to tackle Big Data because you are pushing the limits of your data Volume, Velocity, Variety and Variability? Take a deep breath (and maybe a cold shower) before you plunge full speed ahead into unchartered territories and murky waters of Big Data. Now that you are calm, cool and collected, ask yourself the following key questions:

Still think you need Big Data? Ok, let’s keep going. Which of the following two categories of Big Data use cases apply to you? Or is it both in your case? Category 1. Cost reduction, containment, avoidance. Are you trying to do what you already do in your existing ETL/DW/BI/Advanced Analytics environment but just much cheaper (and maybe faster), using OSS technology like Hadoop (Hadoop OSS and commercial ecosystem is very complex, we are currently working on a landscape – if you have a POV on what it should look like, drop me a note)?

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