The Economist was angry. Rarely have I seen an article as inflammatory as Schumpeter: The three habits ... of highly irritating management gurus. Usually subdued and intellectual, the Economist apparently had had about enough of the non-accountable tomes from consultants like Stephen Covey, author of The 7 Habits of Highly Effective People, which provide prescriptions for business success using a combination of the latest management fads and self-help formulas.

Acknowledging that he indeed has management consultant credentials, the Economist nevertheless notes three particularly annoying habits Covey brings to his craft. “The first is presenting stale ideas as breathtaking breakthroughs.” An illustration is a recent speech in which Covey proclaimed “capitalism to be in the middle of a paradigm shift from industrial management to knowledge-age management.” Ya think?

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