Enterprises have options. One of the questions I asked my Hadoop case studies for the upcoming Forrester report is whether they considered using the tried-and-true approach of a petabyte-scale enterprise data warehouse (EDW).

It’s not a stretch, unless you are a Hadoop bigot and have willfully ignored the commercial platforms that already offer shared-nothing massively parallel processing for in-database advanced analytics and high-performance data management. If you need to brush up, check out my recent Forrester Wave for EDW Platforms.

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