New York - Lots of good vibes at the Cloud Computing Conference & Expo here at the Roosevelt Hotel. I’m not sure what kind of crowd was expected but maybe 400 people certainly overflowed the tidy ballroom Monday where keynotes were taking place, which I won’t call weak turnout in the current climate.

Given the sporadic customer cases at hand and amid hopes that this would be a humble kind of breakout year for cloud computing I was interested to hear Dr. Werner Vogels of Amazon describe the traction. Vogels had some interesting stories to tell about clients including Nasdaq, The New York Times, The Washington Post, who are using Amazon’s simple storage service (S3) and Elastic Computing Cloud (EC2) for projects largely around archival storage and access for customers. A couple of clients are dedicated to Amazon for all their data and infrastructure, including home video creation service Animoto, (which is getting a lot of Facebook traction) and photo sharing site SmugMug, which is storing 600 terabytes of data on S3 according to Vogels.

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