A few years ago my family decided to move from one of the western suburbs of Chicago to one of the northern townships about 30 miles away. As with anyone who sells a house via a realtor in the U.S., the home listing in the MLS database is more-or-less public information available via realtors or real estate aggregators like Zillow or Realtor.com websites.

If you have gone through the dreaded process of selling a home lately, you remember being inundated with mailings from real estate companies, mortgage brokers, moving companies and other businesses looking to latch onto your move. It seemed every local business related to moving or home buying had contacted us, except one: our own bank.

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