Digital sales transformation is not just about implementing a cloud sales platform: you need to rethink the way you conduct business, consider your broader digital transformation journey and manage the integration into your legacy environment.

Great sales are powered by great sales managers selecting what accounts to focus on and making important strategic decisions. But if processes and systems aren’t integrated, that manager can’t get the visibility they need to do their job. And in turn, sales reps are left to improvise, with little strategic direction.

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