Analysts probing rationally integrated limits for optimization opportunities lack smarts. That is, most analysts who think they are successfully solving problems are foolishly kidding themselves and are delusional.
Let’s be honest. This new fad about business analytics and Big Data is getting wildly over-blown as if it is comparable to a miraculous drug that stops aging or is a proof of physics’ Grand Unified Theory that Albert Einstein went to his grave failing to produce. Today’s business analytics is like the snake oil that was pedaled by hucksters in the 1920s. Using analytics gives false hope that it can improve an organization’s performance, solve problems, support better decision making, or exploit opportunities. It is dubious that analytics improve or solve anything.
Register or login for access to this item and much more
All Information Management content is archived after seven days.
Community members receive:
- All recent and archived articles
- Conference offers and updates
- A full menu of enewsletter options
- Web seminars, white papers, ebooks
Already have an account? Log In
Don't have an account? Register for Free Unlimited Access