In the latest issue of Information Management dropping on desks next week, you'll see an article on the merging of business intelligence and business analytics, and an argument that calls for an integrated approach. It asks traditional vendors to embrace advanced predictive, data mining, text and other advanced capabilities in their business intelligence platforms.

Vendor economics will dictate whether this becomes reality, and you'll have to read the article yourself before deciding what you think. I'm not here to judge, but the author's message already phoned home this week in news of a little feuding between SAP and Oracle, after the latter released Oracle financial analytics for SAP applications.

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