Big data continues to be the new frontier for many businesses, but an organization can’t just collect all the data it can and expect it to do work for them. They need to carefully manage that data, and apply it in ways that make sense. Without a solid plan, data management can be messy, expensive, and worst of all—ineffective.
No matter how much data an organization can potentially generate, the end results are going to depend on how much it's spending, and what they do with the data it procures. Too many companies are paying ridiculous fees and investing excessive time in their data management process, which is why a new philosophy—lean data management—is starting to gain popularity.
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