May 20, 2011 – As more small businesses deploy data to the cloud, they are doing so in packaged bundles, according to new research from analyst firm AMI-Partners.
Culling information from two studies – SMB Cloud Overview and SMB Cloud Playbook – AMI found that 38 percent of U.S. SMBs are interested or involved in obtaining SaaS as part of a package or bundle, as opposed to 11 percent interested only in a single service. About 33 percent indicated interest in bundling multiple hosted infrastructure and remotely managed offerings, with 9 percent notching as a single service.
Overall, AMI reports that SMB technology buyers are funneling more money toward cloud-based services, with 10 percent of spending dedicated to virtualization in 2010, but an additional 15 percent expected by 2015. The survey involved online questions to hundreds of business and technology decision makers across industries, predominately in North America and Asia.
The bundled approach brings greater ease with IT management and lowers capital expenses, two factors especially critical to sustainability at SMBs, said Donald Best of AMI.
“This is also driving an evolution in the channel ecosystem, as communications service providers and hosts increasingly offer bundles including productivity suites and other cloud-based applications.”
AMI pegged the uptake of cloud with SMBs on three primary factors: expansion of mobile and broadband infrastructure; compelling pricing models; and the push by telecommunications providers to add users and reduce churn.
To access the survey results, click here.
For additional recent industry takes on SMB cloud adoption, click here.
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