Over the past 12 months, more businesses began re-evaluating how they view and use data. Finding ways to exploit and make use of the information they’ve had in their company all along means they gain insights to improve everything from operations, to staff deployment through to customer service. As we continue into 2014, although it seems hard to believe, data will continue to take even more prominence and there’s going to be far more of it.
In fact, the International Committee for Weights and Measures thinks there is soon going to be so much data in the world that we’re going to run out of ways to quantify it. But, as data begins to take more prominence in organizations, who is going to take ownership of it? Traditionally data has fallen within the remit of the IT team to manage and control, but as it’s now being seen as central to gaining competitive advantage, does that mean it falls to the CEO? Who owns the data?
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