Do companies understand all the factors involved and what they’re really getting when they select an open source business intelligence platform? Analyst Lyndsay Wise, author of the new book “Using Open Source Platforms for Business Intelligence: Avoid Pitfalls and Maximize ROI,” believes that people get caught up in the advantages of open source over proprietary software, often without evaluating whether the platform will fully meet their needs. Why is open source BI important for business managers to understand?

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