Building a better data warehouse requires developing an organizational framework as well as determining the project’s business justification, measuring a return on investment, establishing project boundaries and staffing the development team. But first and foremost, enterprises that want to take their data warehouse to the next level need a solid business sponsor, William McKnight, president of McKnight Associates Inc., told attendees February 17 at the TDWI World Conference – Winter 2002 in New Orleans.

"The value proposition for many data warehousing programs is being challenged by business executives, McKnight told session attendees. "Information professionals must present the value of data warehousing in terms that interest business executives."

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