Boston, Mass., Aug. 21, 2000 – Vality Technology, a leader in enterprise data quality management software and consulting services, announced significant enhancements to its suite of INTEGRITY solutions. With this new software, customers worldwide are equipped with advanced, powerful tools for optimizing e- commerce product catalog searching, enriching data with spatial attributes and reengineering data for heightened quality and new business purposes.

According to Mark Atkins, president and CEO at Vality Technology, “In today’s new economy, companies are deluged with business information – both new, incoming data and data in constant movement for new business uses throughout the enterprise. The value of this information, and its potential for improved business intelligence, are often undercut by inherent data quality issues - increased data variations, data ambiguities that cause misinterpretations and misrepresentations. Vality responds in Internet speed to these issues by continually enhancing our data quality solutions to address the fluid and often imperfect nature of electronic information.”

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