Today's information environment has evolved in ways that would have been hard to envision for the early pioneers of business intelligence (BI).
The data landscape now encompasses a dizzying array of new information channels, new sources of data, and new analysis and reporting imperatives. According to analyst groups, nearly 80 percent of today's data is unstructured, and new information channels such as Web, email, voice over IP, instant messaging (IM) and text messaging are rapidly creating huge stores of nontraditional data.
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