Business intelligence (BI) has traditionally been viewed in the context of strategic decision-making - a solution that provides senior and executive management with insight into organizational performance and enables strategic decisions. As a result, the audience for BI in most companies has been limited to the top few rungs of the organizational hierarchy. To a lesser extent, BI applications have been created to enable middle management to track performance indicators at a tactical level. Relatively, the use of BI to support operational functions has been limited. It has been mostly individual initiatives addressed at solving very specific problems, rather than as a part of the enterprise IT strategy. In other words, BI has yet to establish itself as an enterprise-wide solution.
But this is about to change. We are seeing a second phase in the evolution of BI where the objectives that characterized BI in the first phase will be challenged. This article presents some trends that are shaping the evolution of BI into a broader solution that may be referred to as "enterprise intelligence."
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