Thomson Media, a leading provider of information, data and software tools for business professionals in the financial services and related technologies markets, today announced the launch of its new quarterly business intelligence publication and Web site - Business Intelligence Review.
Business Intelligence Review, to be launched in April 2005, will be the single source of information for business decision makers engaged in business intelligence.
"Until now, there has been no one single source that would serve as a one-stop shop for business executives looking to gather insight or data on the business intelligence market. Business Intelligence Review is specifically designed to fill this information void," said Frank Quigley, Group Publisher.
Business Intelligence Review will focus on providing actionable information on the strategic use of technology to make organizations more effective and responsive. Business executives are increasingly involved in business intelligence projects for their companies. Up until now, there has not been a publication or Web site that has "owned" the business intelligence media space for business decision makers.
Business Intelligence Review will have an initial circulation of 118,000 - all controlled circulation to corporate and line-of-business management titles across existing Thomson Media titles, including Bank Technology News, U.S. Banker, Health Data Management, Insurance Networking News, Securities Industry News, and DM Review. The combined unduplicated circulation for BI Review and DM Review will be 163,000.
"Thomson Media now has two dedicated news and information sources on business intelligence - DM Review for IT management and Business Intelligence Review for corporate management. This is a powerful combination for advertisers in that they can now cover the full spectrum of BI decision makers - from those that evaluate and implement to those that ultimately sign the check," said David Koch, DM Review associate publisher and project leader for BI Review.
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