Despite the instability of Internet stocks, business to business (B2B) commerce will be of paramount interest to leading companies in 2001. The private trading exchange (PTX) will steal the spotlight from the public and consortium exchanges that received most of the attention in 2000, becoming the corporate command center for B2B commerce. The PTX is best described as a company's trading interface to the outside world via the Internet. A number of software vendors have begun to offer application platforms for the PTX. Although these commerce platforms are still in the early-release phase, it's clear it will be a hot software market in 2001. More importantly, every company will need to develop a PTX strategy if one is not already in place.
AMR Research has published a great deal on the phenomena of B2B marketplaces or trading exchanges and has identified four business models that will emerge:
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