The IT industry loves to argue. This passion for rhetorical combat is exemplified in the current debate over the "right way" to build data marts. This debate pits centralized data warehouse proponents against advocates for distributed data marts in a no-holds-barred contest for credibility and attention.

In ongoing attempts to win support from IT consumers, both sides periodically unleash withering verbal salvos at each other. These attacks appear in press releases, conference proceedings and the trade magazines. The most interesting aspect of this entire debate is that both factions are energetically arguing positions that have grown increasingly similar with time. In fact, they are perilously close to agreeing with each other!

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