The data warehouse too often has become the goal and and not the means of achieving business insight, Herb Edelstein, president of Two Crows Corporation, stressed in his keynote address February 17 at TDWI World Conference – Winter 2002 in New Orleans. "Data warehousing has changed dramatically over the last decade," Edelstein says. "From an end-user initiative for data access, it has moved into the information systems mainstream; but as projects have become more formal, they have grown in scope, time to completion and failure rate. You need to keep the data warehouse nimble and a speedy route to effective data mining.

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