DM Review welcomes Malcolm Chisholm as our newest columnist. He will share his expertise on master reference data, business rules and metadata management in this MetaThoughts column.

Data management has taken a beating since the beginning of the millennium. What used to be a thriving discipline has been downsized or eliminated at many enterprises. Curiously, there has been a resurgence of it over the past year or two as the need to manage the ever-increasing complexity of the average enterprise's information assets grows. The sudden surge of interest in master data management (MDM) seems to be a symptom of this. Yet is traditional data administration or, perhaps more accurately, are traditional data administrators up to the challenge? Will they take advantage of the new opportunities that seem to be on offer, or are we simply building up to an inevitable future downturn?

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