Several weeks ago, Information Management had the opportunity to sit down for a wide-ranging discussion with Dr. Rob Walker, vice president of decision management at Pegasystems, the Cambridge, MA-based provider of BPM and CRM solutions. Walker, who holds a PhD in computer science and began his career pioneering predictive analytics at Capgemini in the 1980s, shared his perspectives on the growth of big data and the challenges faced by companies as they struggle to derive real business value from the multitude of data management technologies that big data’ represents.
Information Management: How prepared are large companies to leverage the potential opportunities in CRM, BPM and decision management presented by predictive analytics and big data?
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