IDC recently completed a major study -- The Financial Impact of Business Analytics, based on interviews at 43 organizations in North America and Europe. (See www.idc.com/analyticsroi.) This was the first comprehensive investigation of the return on investment (ROI) derived from analytic applications. The study found that organizations which have successfully implemented and utilized analytic applications have realized returns ranging from 17 percent to more than 2,000 percent with a median ROI of 112 percent.
In addition to the quantitative results, the interviews identified a series of best practices for successfully implementing and integrating analytics in a business process context. IDC identifies these lessons learned as the five principles of high-impact analytics.
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