Sept. 10 - Sybase, Inc., and Verizon announced they are teaming up to enable multinational companies to effectively manage the deployment and ongoing support of their growing mobile workforce. Verizon’s new offering, Managed Mobility Solutions, utilizes Sybase’s mobility services expertise and enterprise device management platform to help global businesses manage the complexities surrounding the increasing number of mobile information workers.  According to the release, Verizon Managed Mobility Solutions offers an integrated solution in key areas including inventory and expense management; logistics, mobile device management and security; and application management. Sybase supports the mobile device management and security modules of the new Verizon managed service. The Sybase announcement cites a Forrester Research report statistic that 73 percent of the global enterprise workforces will be mobile users by 2012. This represents 187.9 million mobile users in 2008, growing to 397.1 million users in 2012. Nancy Gofus, senior vice president - global business products, Verizon, says that  enterprises are seeing significant manageability issues as they strive to incorporate mobility to stay competitive, increase productivity and meet employee demand. Gofus believes that this partnership can minimize the pain points for customers. Ventana Research analyst Mark Smith believes that Information Applications should be designed to make it easy to provide access to information and interact with it. “The viral adoption of business mobility and use of technology like Apple iPhone that make availability and interactivity of information much easier must be addressed in the strategy and design of Information Applications” he blogs.   Vendors are increasingly attracted to demand for mobility applications. IBM CTO of BI and performance management Don Steffen commented separately that worker mobility, globalization and the convergence of consumer-oriented devices has created demand among knowledge workers for “real-time access to relevant, personalized business information regardless of location or device – creating a business world without boundaries across industries.”

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