Sybase, Inc.  and Informatica announced a joint sales and marketing initiative featuring a low-risk, feature-rich mainframe data-offloading solution that combines Informatica's PowerCenter and PowerExchange products and Sybase IQ. The Informatica and Sybase mainframe Dynamic Operational Data Store (Dynamic ODS) initiative is targeted at enterprises looking to reduce the cost of accessing business-critical information from enterprise mainframes. These organizations are typically encountering exploding data volumes and exponential growth in users needing direct, real-time access to reporting and analytics.

The mainframe Dynamic ODS offering is a low-risk approach that allows users to access data in real-time without generating reports directly from online transaction processing (OLTP) systems, decreasing mainframe operational costs and enabling major staffing and process efficiency gains. The mainframe Dynamic ODS initiative offers the flexibility to tune the "freshness" of data to suit business needs and can refresh the Dynamic ODS data stores in real-time or at client-defined intervals, thereby eliminating disruption to critical business activities. The solution can be deployed in a fraction of the time normally associated with typical data warehousing projects and enables organizations to better leverage their existing investments by extracting data for analysis while production systems remain operational.

"Our customers have asked for solutions that help them affordably streamline their processes from traditional mainframe computers, without interrupting business-critical operations," said Charlie Doucot, vice president of sales, Worldwide Partner Group, Sybase. "With Informatica PowerCenter, Power Exchange and Sybase IQ's unique small footprint, we are offering customers and value added resellers a reliable, low-risk data offloading solution with state-of-the-art business analytic capabilities and a rapid ROI."

"The real-time demands of today's marketplace have made traditional mainframe data access and reporting costly and time-consuming," said John Entenmann, executive vice president of corporate strategy and marketing at Informatica. "The pairing of Informatica's market-leading solutions with Sybase's IQ technology allows companies to dramatically increase operational performance while reducing costs."

"Mainframe users in several industries, including financial services, are challenged by burgeoning data storage costs as well as constantly increasing user demand for immediate and direct access to information," said Carl Greiner, senior vice president, technology research services, META Group. "Integrated solutions that provide mainframe-based information in real-time on cost-effective, Intel processor-based platforms are rapidly becoming the primary approach for meeting these requirements."

"In many ways the Dynamic ODS solution has changed the culture of financial and personnel reporting in the state," said Brent Sanderson, IT manager at State of Utah Division of Financial Services. "The old system generated over 900 hardcopy reports each month. The new system generates less than 90. This alone has saved the state more than $5 million in development costs. As we store more data in the Sybase operational data store, we use the mainframe less and less. This has led to the state saving $100,000 per month in mainframe disk storage costs alone.

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