The Independent Oracle Users Group (IOUG) just released its fourth market study of 2006 - from a worldwide community of more than 20,000 members. The survey, "Managing the Storage Equation: The Converging Roles of Data and Storage Professionals," documented surging demand for storage solutions for relational and non-relational database systems among enterprise users. Availability and accessibility of storage is impacting the ability of organizations to grow and maintain application and database service level availability. Survey results identified that database administrators (DBAs) require increased collaboration and input on day-to-day operational storage management as databases grow increasingly large and complex. Ultimately, the roles between database, systems and storage administrators are converging.

"Members of the IOUG have identified that the role of the database professional continues to evolve and the IOUG is dedicated to providing resources to those technology professionals who's databases command some of the largest storage footprints across the enterprise," said Ari Kaplan, IOUG president. This most recent survey, "Managing the Storage Equation: The Converging Roles of Data and Storage Professionals," was conducted for the IOUG by Unisphere Research in October 2006 and sponsored by Symantec Corporation. The data is a result of 366 responses that were collected from the IOUG membership. The 13-page Executive Summary is available as a member benefit to all members of the IOUG at www.ioug.org.

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