With the growing saturation in the large enterprise segment, traditionally the biggest users of interactive voice response (IVR) systems, vendors in the North American IVR market are looking to the small- and mid-sized business segment for future growth opportunities. Market penetration of IVR systems within large enterprises has been steadily increasing since their introduction around a decade ago and currently stands at about 90 percent.

New analysis from Frost & Sullivan, North American IVR Systems Market, finds that this market earned revenues of $657.0 million in 2006 and estimates this to reach $1.35 billion in 2013.

Register or login for access to this item and much more

All Information Management content is archived after seven days.

Community members receive:
  • All recent and archived articles
  • Conference offers and updates
  • A full menu of enewsletter options
  • Web seminars, white papers, ebooks

Don't have an account? Register for Free Unlimited Access