There is no doubt that businesses of all shapes and sizes have been affected by the explosive nature of social media. Customers, partners and employees are leveraging social media in ways that can and will change the way your organization is perceived. 

While this can be a bit alarming, the important thing to remember is to stay calm and to take a rational and clear approach to leveraging social media both inside and outside your organization.

Register or login for access to this item and much more

All Information Management content is archived after seven days.

Community members receive:
  • All recent and archived articles
  • Conference offers and updates
  • A full menu of enewsletter options
  • Web seminars, white papers, ebooks

Don't have an account? Register for Free Unlimited Access