October 27, 2011 – The smart grid enterprise software and services market in the U.S. is on track to hit $1.3 billion this year, with forecasts of $1.8 billion in 2015, indicating a larger significant worldwide market, According to Green Tech Media Research's latest report, The Smart Utility Enterprise 2011-2015.

The smart grid concept from an IT standpoint is about building composite applications, according to GTM Research. Smart grid allows for the collection of granular data that reveals more about utility usage patterns across the grid, which offers different ways to use data across the organization. Different applications can benefit, and new types of analytics can be implemented that might have to do with designing new rate plans or forecasting demands.

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