Silver Creek Systems, a pioneer and leader in enterprise product data integration solutions, and Endeca Technologies, Inc., an enterprise information access software company, today announced the immediate availability of DataLens Foundry for Endeca, a new software module for the Endeca Information Access Platform (IAP) that automatically extracts and standardizes all product data characteristics from one or multiple sources for use in information-access applications. The companies also announced a new reseller agreement that will give Endeca the ability to sell the DataLens Foundry directly to new and existing customers. The DataLens Foundry is available immediately for Endeca customers and prospects.

Aimed at retailers, manufacturers, distributors, and other enterprises that deal with large quantities of heterogeneous product information, the DataLens Foundry for Endeca module is designed to work with product catalogs, product information management (PIM) systems, master data management (MDM) systems, and other product-data repositories. Utilizing Silver Creek's DataLens System, the module extracts and normalizes attributes and characteristics from product data and feeds them directly into the Endeca IAP, where they can be used to optimize Endeca's signature Guided Navigation(R) experience. This is especially important in business-to-business eCommerce, eProcurement, online retail, and supply chain visibility applications where successful discovery of products - by functional requirements, characteristics, and specifications - has a direct impact on revenue, costs and profit margin.

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