The Software & Information Industry Association (SIIA) announced the formation of an executive council focused on globalization issues. The council is led by a board made up of executives from seven SIIA member firms that has assembled three active committees to address some of the most critical issues that member companies are facing in today's global economy: product localization difficulties, sales and marketing strategies and how to maximize R&D performance utilizing global resources.
"The Executive Council on Globalization brings together software industry thought leaders to generate content relevant to today's software companies," said David Thomas, Executive Director of the SIIA Software Division. "This Council provides an effective mechanism for collaboration, networking and debate about the global growth of the software industry and the further expansion of software companies into global markets."
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