In today’s SaaS-dominated enterprise software world, product teams relentlessly innovate and engineer to stay ahead of the pack in their respective application categories. If your app is all about taking care of patients in the hospital, for example, not only do you have talented developers coding the most responsive user interfaces, but you’re also constantly making sure you have the right expertise navigating trends in hospital operations, insurance payments, and government regulations. 

At the same time, the demand for more and better analytics around core application data is rising faster than ever before.  In fact, more buyers are increasing the priority placed on analytics when choosing SaaS applications for functions such as HR, sales, and marketing.  In short, product teams are increasing priority on the reporting and analytics solution within their SaaS application.

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