June 14, 2011 – Seeking to bring more options to small and midsized enterprises adopting business intelligence campaigns, SAP has retooled its Crystal Server software and pinned new capabilities onto its latest release of BusinessObjects Edge Business Intelligence.

In its first revamp in approximately three years, SAP Crystal Server 2011 has shifted to the company’s BusinessObjects Edge software stack to offer introductory packages for new and entry-level BI users, says Mindy Fiorentino, SAP vice president of business analytics, SME marketing. To bring Crystal Server in line with its BusinessObjects releases, the updated version includes drill-down operational reporting of sales and marketing initiatives, and self-serve data search and exploration.  

Crystal Server, formerly SAP Crystal Reports Server, fits as a BI offering based on existing report viewing and integration features and on how users can build up to other BusinessObjects releases, says Fiorentino.

“It definitely makes a solid, entry-level product in terms of meeting core BI needs,” she says.

Also released Tuesday were additions to the three versions of its BusinessObjects Edge BI, which features connections for mobile business intelligence, text data analysis for social networking analysis, and 64-bit architecture and event insight for monitoring scenarios and compare and contrast with historical trends.

Overall, the additions bring SAP in line with market trends on broader mobile access, near real-time data access and social media data integration, says Lyndsay Wise, analyst at Wise Analytics.

“I am not sure whether these areas are amazing on their own – i.e., in-memory, etc. I think that in the next few years all of these areas will be required for most organizations or at least be on their nice-to-have list,” Wise says.

Wise says adoption capabilities in Edge 4.0 should help expanding SMBs and SAP’s related offerings going forward.

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