October 31, 2012 – The biggest news for SAP to come out of last week’s Strata conference in New York was a series of partnerships intended to marry data warehousing environments with Apache Hadoop. Rather than supplant existing information architectures, SAP executives said their approach was to serve customers with SAP and partner software and hardware to leverage a mix of technologies.

“We’re running into customers and prospects who have been going down the path of Hadoop, trying to figure it all out and it’s not uncommon for them to get stalled,” says David Jonker, who heads up SAP’s big data strategy. “The open source stuff is very interesting in a mix of ways but they want to make it something that can work in their IT environment at kind of enterprise class scale.”

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