July 9, 2012 – Salesforce.com announced Monday it has reached a deal to acquire GoInstant, the latest move in an up-and-down month for the CRM SaaS provider.
Founded in 2010, Nova Scotia, Canada-based GoInstant provides Web customer experience services, most notably with a tech offering that enables real-time customer and social channel interaction and sharing inside and outside an enterprise firewall. In a blog announcing the deal, Salesforce.com indicated it was committed to continuing investment and development of GoInstant’s “technology and team.”
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