(Bloomberg) -- Salesforce.com Inc. is taking another step forward in its partnership with Microsoft Corp., expanding integration with the Outlook e-mail program to help sales representatives streamline tasks such as scheduling meetings and responding to messages.
With the new SalesforceIQ Inbox for Outlook application, Salesforce is folding its predictive technology into an e-mail service that has more than 400 million users. The app will let executives work directly from within Outlook on their desktop computers, boosting productivity by automating key steps while interacting with their customers. E-mail continues to be a crucial tool used by sales representatives when they’re trying to land a deal, said Steve Loughlin, chief executive officer of the SalesforceIQ unit.
Register or login for access to this item and much more
All Information Management content is archived after seven days.
Community members receive:
- All recent and archived articles
- Conference offers and updates
- A full menu of enewsletter options
- Web seminars, white papers, ebooks
Already have an account? Log In
Don't have an account? Register for Free Unlimited Access