Purisma, a provider of master data management (MDM) solutions, announced a strategic partner agreement with ATTEVO, an information technology services and solutions consulting firm. Under the terms of the agreement, ATTEVO will work closely with Purisma on joint marketing, sales and implementation activities.

Recently, a Fortune 100 healthcare company, which saw poor data quality resulting from multiple mergers and acquisitions and which caused decreased operational efficiencies and increased costs, used ATTEVO to implement the Purisma Data Hub. The efficient deployment of the Purisma Data Hub by ATTEVO enabled the company to achieve a true "single view of its customers" in a matter of months. The company now makes faster and more effective strategic and operational decisions and manages customer relations more effectively. The solution also ensures that future mergers and acquisitions can occur at a faster pace and with reduced expense.

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