ProfitLogic, whose suite of merchandise optimization solutions helps retailers make more profitable merchandising decisions, announced its acquisition of Spotlight Solutions, the number two player in the merchandise optimization market. With this acquisition, ProfitLogic gains more of the scarce and unique expertise and experience necessary to meet the rapidly growing demand for its merchandise optimization solutions and to even better serve the needs of its existing customers.
"2004 will be an important year as more retailers will invest in markdown optimization. Those that don't will lose ground as adopters achieve tangible financial and operational benefits," wrote Greg Girard, Vice president and retail strategist at AMR Research in his AMR Alert titled, "ProfitLogic Acquires Spotlight Solutions" on September 9, 2003. "Retailers should invest in markdown optimization now, using its benefits to fund desperately needed financial and assortment planning projects."
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