7 Billion People announced the general availability of MarketMaestro, a behavioral analytics solution that offers comprehensive user data based on distinct online buying personalities, giving e-marketers new methods for optimizing Web sites and related marketing programs. E-marketers can understand shoppers psychological characteristics and how to optimize Web site language and content, advertising and outbound marketing programs to meet their specific buying preferences.
Register or login for access to this item and much more
All Information Management content is archived after seven days.
Community members receive:
- All recent and archived articles
- Conference offers and updates
- A full menu of enewsletter options
- Web seminars, white papers, ebooks
Already have an account? Log In
Don't have an account? Register for Free Unlimited Access