PricewaterhouseCoopers LLP and Firstlogic, Inc announced today a strategic alliance to provide the first integrated solution that aligns data quality process improvement with strategic business objectives. The integrated approach to data quality and management helps companies achieve reliable data to support regulatory compliance and critical business initiatives. It combines PricewaterhouseCoopers’ proven data “ownership” methodologies, accountability and business processes with Firstlogic’s data quality technology to help companies maximize the value of their information assets.

“As companies move toward the compliance deadlines for regulations such as Sarbanes-Oxley, the reliability and quality of information becomes increasingly critical,” says Ted Friedman, principal analyst, Gartner, Inc. “With more avenues for data to be mismanaged through either third party access or poor internal data management controls, companies no longer can afford to simply ‘assume’ their business data is trustworthy and reliable. Compliance is a significant driver for quality data and senior executives today are viewing data management as a business issue that cannot be solved by technology alone.”

The alliance brings together PricewaterhouseCoopers’ data quality methodology, OnTarget, with Firstlogic’s Information Quality Suite technology. OnTarget aligns data accountability and ownership with best-practice strategies. PricewaterhouseCoopers’ works with clients to build a framework and implementation plan to help ensure the quality of data. After a process is structured, PricewaterhouseCoopers helps to develop a plan to sustain the highest possible quality of data to support business objectives. Firstlogic’s Information Quality Suite of software and services is designed for firms to analyze and profile the quality of data sources; cleanse, standardize and enhance critical customer and operational data; and match and consolidate data to build and find critical relationships between individual records or multiple data sources. Leveraging the combined offering, customers can define and implement processes that maximize the value of their data assets, and reap the benefits of operational cost reduction, increased revenue and reduced regulatory risks.

“Leadership teams at organizations across industries are looking for a way to gain control over the accuracy and reliability of their data,” says George Marinos, partner, PricewaterhouseCoopers. “In the past, this has been viewed as a technology issue. Our alliance with Firstlogic will help our clients combine the benefits of powerful data management technology with rigorous controls and business processes to enforce data ownership and accountability. Only by integrating people, process and technology can we help clients achieve the level of data integrity required in today’s regulatory environment.”

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