More frequent, broadly disseminated information, the use of new communications tools, and the restructuring of sell-side firms must be implemented in addition to new regulations to restore confidence in corporate America, according to a PR Newswire survey of investment industry professionals.
For the survey, “Communicating with Investors and the Media,” PR Newswire polled more than 600 respondents from corporate America including 224 buy-side investors, 136 sell-side research analysts, 173 corporate investor relations professionals and 72 reporters at national business media. The survey reviewed the communication practices of public companies and the communication needs of institutional investors, research analysts, and the media. The objective of the poll was to identify current communication practices of corporate America and to determine what companies are doing to improve communications with investors and the media in an effort to increase transparency.
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