Located in Milpitas, California, in the heart of Silicon Valley, Polycom, Inc. develops, manufactures and markets a full range of high-quality, easy-to- use and affordable voice and video communication endpoints, video management software, multinetwork gateways, and multipoint conferencing and network access solutions. Polycom's integrated communication solutions enable business users to immediately realize the benefits of video, voice and data over rapidly growing converged networks. Polycom's customer premise equipment has become a trusted, familiar part of the landscape in virtually every conference room in every Fortune 100 company.

Over the past two years, Polycom has more than tripled in size, contributing to an overall IT challenge. Customer information resided in disparate systems and databases, making it difficult for Polycom to get comprehensive lead information to its channel partners. For a company whose sales are 100 percent indirect, this presented a difficult obstacle. Getting a complete picture of a customer meant going through five or six people and several technology systems, including spreadsheets and other forms of data collection. I set out to remedy this situation.

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