Ameritrade Holding Corporation is a pioneer of the online brokerage industry with a 25-year history of providing a customer-focused approach to brokerage services. The company provides brokerage and clearing services to self-directed individual investors and financial institutions through its subsidiaries.

Ameritrade, Inc. is a leading online brokerage firm and received Money magazine's highest five-star overall rating (Best Online Brokers, June 2000). Ameritrade, Inc. sits comfortably at the top of the Keynote Consumer 40 Internet Performance Index (March 19, 2000 ­ present), which tracks home-page loading speed.

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